Business Management for the Equine Industry by Sharon Eastwood pdf

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Business Management for the Equine Industry by Sharon Eastwood, Anne-Lise Riis Jensen and Anna Jordon pdf download

Business Management for the Equine Industry by Sharon Eastwood, Anne-Lise Riis Jensen and Anna Jordon pdf download. The equine industry is a huge and complex beast. It combines aspects of the leisure, entertainment and service sectors and draws its customers from all geographic areas and social backgrounds. The one link that every individual business shares is that, in some way, they all draw their income from the horse.

Business Management for the Equine Industry by Sharon Eastwood, Anne-Lise Riis Jensen and Anna Jordon pdf download

As the horse owning consumer becomes more demanding and the outside influences facing the industry become more pressing there will inevitably be changes in the way in which equine enterprises do business. This book is designed to fill the gap that exists between stable management and business management books. It does not pretend to provide any business with all the answers. What it does is show business managers not only where to look but also what sort of questions to ask.

Business Management for the Equine Industry by Sharon Eastwood, Anne-Lise Riis Jensen and Anna Jordon pdf download

By examining the industry as it is now and then looking at current business management and planning theories this book makes useful suggestions as to how these management tools can be applied to equine business. Because of both the size and diverse nature of the equine industry it would be beyond the scope of this book to examine the detailed ins and outs of every type of enterprise. The particular issues and problems relevant to a farrier are very different from those that affect saddlers or livery yards. It is also very hard to generalise about individual businesses within the industry because they are so diverse.

Business Management for the Equine Industry by Sharon Eastwood, Anne-Lise Riis Jensen and Anna Jordon pdf download

Business Management for the Equine Industry by Sharon Eastwood, Anne-Lise Riis Jensen and Anna Jordon pdf download

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